Blog

A bite from the Brazilian wandering spider can cause long-lasting erections in men but also causes pain and in some cases can be deadly. Researchers have found a substance in the venom which is responsible for the erection effect but does not cause any of the damaging side effects.…
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During the age of digitisation and disruption, there is a never-ending stream of new methods and tools. They accelerate purchase-decision processes. People should be able to shop as quickly and easily as possible from wherever they are without having to overcome difficult obstacles with regard to payment methods and delivery options.…
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We all know that the sun emits light and heat and is important for the metabolism. In the mythology of almost all cultures, the sun occupies a unique position. It is regarded as the origin of light and as the source of life on earth.…
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Retail is caught between lots of influencing factors and faces many challenges. Trends such as digitisation and disruptive transformation have turned the industry completely upside down. For some time now, consumption has been moving away from just stationary retail. We can see numerous of changes in retail when we analyse the customer journey.…
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At the last Swiss Packaging Awards, we won the packaging award with the new smartSlide closure in the “Technology” category. However, it was a long and sometimes difficult path before we could finally call the beautiful trophy our own. If we take a look at the packaging market, we soon see that only few market launches are true innovations.…
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Each year, countless new types of packaging are launched on the market. If they have been developed in a particularly clever, sustainable or appealing way, they can be entered for a packaging award. The award ceremonies are organised by the respective national association (in Switzerland, the SVI, in Germany, the DVI).…
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In today’s saturated markets, growth is only possible by crowding out the competition or offering creative new products and services that provide greater benefits for the customer. But how can a company become more creative and produce innovations? At Mibelle Group Home Care, we have been thinking a great deal about this very topic.…
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Searching for the fountain of youth The quest for eternal life has existed throughout human history. Among the many approaches to finding longevity, caloric restriction (CR) has received a lot of attention in the last few years.     The first evidence indicating the benefits of CR date back to the 1930s in studies conducted by Clive McKay, an American biochemist and gerontologist.…
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The launch of the first body care range for India, “Swiss Tempelle”, is another successful milestone on this long and exciting journey which still continues today. First and foremost, we had to develop a completely new business model for a market that was completely unknown to us.…
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Statements of this kind are published time and again and can be quite alarming. “Are cosmetics really dangerous? All these preservatives, hormones and chemicals – can they really give me breast cancer or make me infertile?” These are the type of questions that many concerned consumers are asking both our own Customer Service and that of our customers.…
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Group Management Team