Blog

Everyone is talking about K-Beauty, but what’s behind it? In order to get to the bottom of this new trend, two of our internal specialists went on a mission to check out the local market first hand. They came back from Korea feeling amazed and full of insights.…
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Twelve months ago we reported here about the launch of our new Swiss Tempelle brand in India. This unique bodycare range is a fusion of Swissness and Indianess that combines ingredients from these two different cultures. Following the successful market launch, Swiss Tempelle is now being expanded to include a collection of facial cleansing products.…
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Nowadays many things in a business’s environment are rapidly changing, and radically. Here at the Mibelle Group, we too have a duty to find and implement fundamental innovations not only in our products, but also in our processes and business model.…
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In recent months, we’ve been discussing resilience in the Mibelle Group. This had such an impact on some employees that they have started to make changes in their lives. A few exciting thoughts from the resilience workshop for managers and employees.…
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A bite from the Brazilian wandering spider can cause long-lasting erections in men but also causes pain and in some cases can be deadly. Researchers have found a substance in the venom which is responsible for the erection effect but does not cause any of the damaging side effects.…
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During the age of digitisation and disruption, there is a never-ending stream of new methods and tools. They accelerate purchase-decision processes. People should be able to shop as quickly and easily as possible from wherever they are without having to overcome difficult obstacles with regard to payment methods and delivery options.…
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We all know that the sun emits light and heat and is important for the metabolism. In the mythology of almost all cultures, the sun occupies a unique position. It is regarded as the origin of light and as the source of life on earth.…
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Retail is caught between lots of influencing factors and faces many challenges. Trends such as digitisation and disruptive transformation have turned the industry completely upside down. For some time now, consumption has been moving away from just stationary retail. We can see numerous of changes in retail when we analyse the customer journey.…
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At the last Swiss Packaging Awards, we won the packaging award with the new smartSlide closure in the “Technology” category. However, it was a long and sometimes difficult path before we could finally call the beautiful trophy our own. If we take a look at the packaging market, we soon see that only few market launches are true innovations.…
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Each year, countless new types of packaging are launched on the market. If they have been developed in a particularly clever, sustainable or appealing way, they can be entered for a packaging award. The award ceremonies are organised by the respective national association (in Switzerland, the SVI, in Germany, the DVI).…
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Group Management Team